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Lisa Suttora

What’s Happening with Amazon & Ecommerce

How to Set Up Two-Step Verification

UPDATE: 10/20/17. As of November 1, 2017, Amazon will require all seller accounts to set up two-step verification.  This includes any VA accounts associated with your seller ID as well. If you do not set up two-step verification, you will lose access to your…

How to Sell Profitable Easter Bundles on Amazon This Year

This year, Easter is projected to be an $18+ billion dollar selling season (last year sales of Easter products raked in $17.3 billion dollars). And while you may think Easter is all about selling candy (2.4 billion in 2016) – there are many other non-food categories…

30 Hot Spring & Summer Selling Seasons to Capitalize on from March-June

With Valentine's Day behind us, although we're not quite done with winter, consumers shopping thoughts are turning to spring purchases! That means it's time to start getting your spring inventory into Amazon FBA and creating your spring marketing calendar. Did you…

8 Traits of a Financially Successful Amazon Merchant

There are a lot of moving parts to growing a financially successful Amazon sales channel. While most anyone can sell on Amazon, selling profitably is a completely different ball game. Regardless of what you sell, whether your business is big or small, there are common…

Top 4 Growth Opportunities for Amazon Sellers in 2017

If you're wondering how to grow your Amazon sales in 2017, these are the top four growth opportunities on Amazon this year. In this 13 minute video, you'll learn what these top 4 opportunities are, and how they will help you build a more solid, profitable, Amazon…

Amazon Bans Incentivized Reviews Effective Immediately!

Major news from Amazon today. Effective immediately Amazon has banned ALL incentivized reviews.   This means NO more: Discounted Reviews Free Product Reviews Review Services Review Clubs Review by Family or Friends Click here for the Amazon announcement. I've been…

AMP Training

Amazon Page Optimization & Marketing Training

If your product page doesn't achieve a Page One rank at least 5-10 top buyer searches, less than 20% of Amazon buyers will find your product!

Will they find and buy your product?

If you want your products to sell on Amazon, they must be:


Amazon Bundles
If you are..

  • Tired of competing with too many other sellers on your Amazon product page
  • Wishing you had something unique to offer on Amazon, but can’t afford to import or private label your own product
  • Looking for a way to increase your margins and sell more products
  • Thinking that there must be a better way to get new inventory


Working with the right business consultant will help you take your business to new heights. A good business consultant not only understands your business, and what steps you need to take to grow, they also understand YOU, the business owner – and how to help you more effectively implement all the things you need to do to foster business growth.

I work with you on the “what to do”, and “how to do it” for the tactical side of your business : selling, marketing, sourcing, and operations. I also provide clarity, accountability and support – without this, you’ll find it hard to implement effectively. 

For the past 13 years, I’ve advised and consulted with thousands of Amazon and ecommerce businesses just like yours, in both 1:1 and group consulting capacities.

I’ve helped my clients grow their sales from start-ups to six-figure stores, and into multi-million dollar ventures. All my consultations are implementation oriented, meaning you leave our session with a customized, DOABLE, plan of action that is right for you.

Because each business and business owner is different, I never take a cookie cutter approach to growing your business. Your success is dependent on your goals, abilities, time and resources. A successful consultant always starts with where you are today in your business and what you want to achieve. Then we map out a customized plan, fix the problems, and find the opportunities that will get you there.

Amazon Page Optimization Service

Here’s why-

  • New Amazon pages must now be 100% relevant to the product being sold in order to achieve Page 1 ranks
  • Amazon is applying hidden penalties to pages that have Terms of Service violations
  • If your page doesn’t achieve a Page 1 rank for at least 5-10 top keyword phrase, you’re product won’t sell as much as it could (if anything at all)
  • If your product page doesn’t convert to a sale, Amazon pushes pages with a low conversion rate down in search (and of course, you’re also getting no sales)
  • A poorly written product page also negatively affects your Amazon Sponsored Ads…
  • If your page isn’t relevant to the product you sell, even though you’re running Amazon Sponsored Ads, they won’t be shown (or in very limited amounts – no matter how high you bid), killing product visibility
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